Our Mission

At BehaviorFacts, we believe that understanding human behavior is the key to making better decisions, building stronger relationships, and creating more meaningful experiences. Our mission is to bridge the gap between complex psychological research and practical, everyday applications that can transform how you interact with the world around you.

What We Do

We curate, analyze, and present the latest findings in behavioral science, psychology, and human decision-making in an accessible and actionable format. Our content spans across various domains including:

  • Consumer Psychology – How people make purchasing decisions and respond to marketing influences
  • Social Behavior – Understanding group dynamics, influence, and interpersonal relationships
  • Cognitive Biases – Exploring the mental shortcuts and systematic errors in human thinking
  • Workplace Psychology – Insights into motivation, productivity, and organizational behavior
  • Decision Science – The psychology behind how we make choices, both big and small
  • Developmental Psychology – How behavior evolves across different life stages
  • Personality Psychology – Understanding individual differences and trait psychology

About the Author

BehaviorFacts is founded and authored by Senthilkumar Rajalingam, who holds a Master’s degree in Psychology with specialized expertise in behavioral research and analysis. With extensive experience in psychological principles and research methodologies, Senthilkumar translates complex behavioral science into practical insights for everyday application.

His academic background provides the foundation for evidence-based content that maintains scientific rigor while remaining accessible to diverse audiences. Through BehaviorFacts, he combines his passion for psychology with a commitment to making behavioral insights practical and actionable for real-world situations.

Our Approach

We combine rigorous academic research with real-world observations to deliver insights that are both scientifically grounded and practically useful. Every piece of content we share is:

  • Research-backed – Sourced from peer-reviewed studies and reputable academic institutions
  • Clearly explained – Complex psychological concepts broken down into understandable language
  • Actionable – Practical applications you can implement in your personal or professional life
  • Regularly updated – Fresh content reflecting the latest developments in behavioral science
  • Ethically presented – Proper context provided with acknowledgment of research limitations

Who We Serve

Our content is designed for curious minds who want to understand the “why” behind human behavior. Whether you’re a:

  • Business professional looking to improve customer understanding and team dynamics
  • Psychology student exploring behavioral sciences and seeking reliable resources
  • Manager or leader seeking to enhance workplace relationships and productivity
  • Individual interested in personal development and self-awareness
  • Researcher or academic staying current with behavioral trends and applications
  • Parent or educator wanting to understand developmental and social psychology

You’ll find valuable insights that can enhance your understanding of human nature and improve your interactions with others.

Our Content Standards

At BehaviorFacts, we maintain the highest standards for psychological content:

  • Scientific Accuracy: All claims are supported by peer-reviewed research
  • Ethical Responsibility: We avoid sensationalism and provide balanced perspectives
  • Educational Focus: Our content is designed to inform and educate, not diagnose or treat
  • Transparency: We clearly cite sources and acknowledge research limitations
  • Accessibility: Complex concepts are explained in language everyone can understand

Important Disclaimer

The content on BehaviorFacts is for educational and informational purposes only. It is not intended as a substitute for professional psychological advice, diagnosis, or treatment. Always seek the advice of qualified mental health professionals regarding any psychological concerns or conditions. Our content represents general psychological principles and research findings, not personalized therapeutic recommendations.

Our Commitment to You

We’re committed to presenting behavioral science in a way that’s both engaging and ethical. We avoid sensationalism, provide proper context for research findings, and always acknowledge the limitations and nuances of psychological studies. Our goal is to foster a deeper understanding of human behavior while maintaining the highest standards of scientific integrity.

Stay Connected

Behavior is constantly evolving, and so is our understanding of it. Join our community of behavior enthusiasts and stay updated with the latest insights that can transform how you see and interact with the world around you.

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Get In Touch

Have questions about our content or suggestions for topics you’d like us to explore? We’d love to hear from you.

Contact us at: info@behaviorfacts.com
Based in: Tamil Nadu, India


BehaviorFacts is your trusted source for evidence-based psychological insights that bridge the gap between academic research and practical application. Explore the fascinating world of human behavior with us.